It’s good to know that BuiltWith Trends data is along the same lines as Google’s huge index of websites. Here’s our graph for UTF-8 Unicode Trends, the third fastest growing technology on the web -

And here is Google’s -

Copyright Google.

BuiltWith Trends covers usage statistics and allows you to download lists of websites running specific technologies.

BuiltWith has a record of 6,000,000 unique domain names, Google’s search index is over 1,000,000,000,000 pages, the blacklist contains just 1,175 URLS. It is just not possible to filter the internet like this. If these websites are illegal then their content should be removed not filtered.

If the plan were really about protecting the children, and if it were really evidence-based, the government would have first have figured out what risks children actually face — online and everywhere else. They’d then figure out the best methods of countering those risks. Then they’d figure out the most cost-effective ways of implementing those solutions.

If we did that, we’d probably find that the risks are the very same ones that child protection experts keep banging on about. Bullying by their peers. Abuse from within their own homes and families. Poverty and its associated health risks. Obesity.

But this is politics, not child protection.

Source: stilgherrian.com

To raise awareness about the internet filter BuiltWith.com will be blackening its logo for the duration of Australia Day worldwide (across all time zones). So on the 26th January BuiltWith.com will change to this logo and have a link for more information -

You can read more information about the Australian Internet Blackout at internetblackout.com.au.

Google is beginning to allow extensions to be built into Chrome and as so we’ve released an extension which you can use to do quick and easy BuiltWith lookups, very similar to the BuiltWith Firefox Extension.

Install BuiltWith Technology Profiler for Google Chrome Here

Some screenshots -

We have a database of almost five million of the top websites on the internet from which we draw this information and our archive is getting bigger and bigger.

Not only can you get the address of the website but we also provide contact information such as postal address, email address and phone number.

Get started now, Visit BuiltWith Trends, find the technology you want to know about and click ‘Download List’.

We’ll keep the blog updated as well for everyone not on Facebook!

The new “Build Profile” tab looks at the technologies found on a website and recommends websites, books, software and services related to them -

Checkout the Build Profile tab at http://builtwith.com

This information gives a basic guide as to what the full optimizer package can do for your site, we hope you’ll consider giving it a try! Register at http://optimizer.builtwith.com.

This new page is currently available for the top million sites but we are working towards a total of 4.5 million sites within the coming month, as well as a clean up of the domain keywords that have been returned.

Whats the Keyword Difficulty Score?

This score tells you how much competition on the internet there is for the keywords on a particular page, if the competition is 100% the chances of getting your site anywhere near the top search engine result page are not as easy as if your keywords were around the 75% mark for example.

More information about keywords can be found at the website optimizer!

Domain Keyword Profile

So lookup your site at builtwith.com and test out our keyword profiles tab!

The keyword profile upgrade was only possible thanks to a significant infrastructure upgrade we recently made!

Figuring out how a page structure works from a keyword perspective allows us to find similar sites (and not necessarily the same sites you’d find at Google) and how popular specific keywords are on the Internet. What are the most popular keywords found on websites? Well here they are (so far – we’ve still got millions of sites to process) -

Top 10 Keywords on the Internet

1. home
2. online
3. welcome
4. news
5. free
6. products
7. services
8. search
9. service
10. information

This list excludes keywords which I’ve considered a consequence of how the internet is built (com, new and site). This list is a bit of fun -

Top 10 Keywords on the Internet over 12 characters

1. international
2. entertainment
3. comprehensive
4. opportunities
5. professionals
6. communications
7. manufacturers
8. transportation
9. manufacturing
10. accommodations

A lot of this information, including competition for keywords is available at the website optimizer for pro accounts. However the good news is that this data is the basis for a new tab on the builtwith.com website called SEM Profiles. Search Engine Marketing profiles allows you to view the top keywords for particular sites, find out the difficulty/competition for the sites keywords and view potential advertisers and competitors for your keywords. Here’s a screenshot -

Coming Soon

The SEM data has to be pre-populated and with over 4 million domains (and growing) to data-mine the full SEM database will not be ready for a few weeks, however this is a “heads up” that this new functionality will be available soon! As always feel free to drop some comments on the blog we love getting feedback!

Introduction

Google is the most visited website on the internet, with an estimated 150 million visitors a month to its predominant business, search.

However, Google is not just about search, they run Google Analytics, Google Adsense, Google Adwords, Blogger.com to name just a few of the additional services they provide.

This report which relies on information from BuiltWith Web Trends details how Google is dominant in many web technology areas.

Advertising

Online advertising provides a revenue stream for website owners and a promotion and marketing channel for advertisers. Most advertisers provide two channels, one for their advertising partners and one for web site owners.

DoubleClick

Founded in 1996, DoubleClick is one of the largest ad-serving websites in the world. Providing early day banner advertising technology it continues to sell advertising technology via its DART products. The business was sold to Google in 2007.

Google Adsense

Google Adsense provides contextual advertising by downloading a copy of the page the advertising code has been embedded into and then showing advertising in relation to the content of the page. Adsense was created from a technology called WordNet utilized by a company called Quigo, which was purchased by Google in April 2003 for $102 million.

Competitors

Tracking advertising technologies is more complicated than other technologies due to the techniques advertisers use to display advertising. Some niche advertisers actually purchase advertising off bigger partners whilst other advertisers such as Commission Junction use random domain names for affiliate links.

Atlas

Atlas is a Microsoft owned advertising solution which have less than half of Google and DoubleClick share of the sites profiled by BuiltWith Trends.

Conclusion

With Google controlling both Adsense and DoubleClick it appears Google is the biggest advertiser on the web.

Analytics

Analytics, or web analytics is gathered by measuring internet data either directly or indirectly. 3^rd Party analytics typically work by creating a javascript tag to perform certain functions such as creating a cookie (that allows return visitor tracking, bounce tracking) and testing browser functionality (version, screensize) as well as this the request provides the tracking code with information regarding the location of the visitor. All of this information is aggregated and compiled into the analytical information made available to the user.

Google Analytics

Fully introduced in August 2006, this free service provides a hugely complete tracking service for website owners, eclipsing any paid-for web analytic tools on the web and therefore becoming the most implemented analytical tool on the web as well as being one of the single largest 3^rd party technology implementation on any website.

Google Analytics is implemented on more than half of the web sites that BuiltWith Trends tracks and has been showing a steady but slow rise in usage since November 2008.

Competitors

Quantcast

Quantcast Tracking differs from Google Analytics in that it offers public visitor tracking information for websites as well as providing sophisticated information regarding audience-based profiles.

Omniture

Omniture is a public company with over 1000 employees, they target larger audience and large company websites via their large array of web technology product offerings.

Conclusion

Google is likely to stay ahead of its competitors due to its product offering being free, sophisticated and reliable.

Media

Media includes any element of a site that has an audio/visual theme. Although video media has been available on the internet for a while (typically via Windows Media Player and RealPlayer), embedded media was not as popular until Adobe Flash provided a cross-browser friendly method of embedding media into a webpage.

YouTube

YouTube is the most embedded media type as reported by BuiltWith Trends. Founded in 2005 the video uploading website provided the ability for its users to embed media into a users webpage.  Google acquired YouTube, after having limited success with their offering of Google Video, for $1.65 billion in November 2006.

Competitors

Brightcove

Brightcove is a company created in 2004 that provides Reuters syndication and has multiple partnerships with content creators. The platform bills itself as a leading online video platform that provides professional paid accounts for video production.

Vimeo

Vimeo is a large social video site with over 1 million members, also founded in 2004 it was one of the first websites to provide high definition playback.

Conclusion

YouTube embedded video content is one of the most popular embeddable video media mostly due to YouTube.com incredible popularity and reliability.

Search Engine Registration

The big three search engines, Google, Yahoo and Bling/Live provide methods in which a website can register itself with the search engine and provide a sitemap and control aspects of the websites details on the search engine.

To verify website ownership the search engines provide meta code or file upload verification functionality. BuiltWith can track websites that use meta code verification.

Google Webmaster

Google Webmaster tools was one of the first webmaster registration tools available. A quarter of all sites are identified as being registered with Google Webmaster Tools. As meta verification may only identify half of the sites registered with Google Webmaster, up to 50% of websites could be registered with Google.

Competitors

Yahoo! Site Explorer

Yahoo! Site Explorer is Yahoo’s service that provides sitemap registration and URL removal requests.

Bling Webmaster

MSN / Bling Webmaster Center is a similar service for Bling Search Engines.

Conclusion

Google is extremely dominant in many areas of web technology, using its search dominance and massive global audience to promote its other products. It has gained most of these positions through acquisitions and superior product offering, in some cases offering better products for free over its charging customers.

For more information and trends visit http://trends.builtwith.com.

New and Better Website Optimizer

The new website optimizer contains many new features which include better domain SEO analysis, SEO phrase monitoring, competitor SEO monitoring, technology recommendations, technology trends, page standards, network monitoring, third party ranking, social network tracking and income calculators. Take the Tour to learn about all these new features.

Note for Migrated Users

Your account has been migrated to a new system, if you would prefer to use the old optimizer it can still be accessed at  http://builtwith.opbay.com.Pro users can carry on their subscriptions and recieve the premium package on the new website optimizer.

BuiltWith.com Redesign

To bring all of the website designs under one roof the BuiltWith website has been re-skinned to match the website optimizer. Take a look for yourself.

The BuiltWith Optimizer has also been re-developed. We took all of the best bits of the optimizer and have added a lot more features which will really make the product more useful and much more polished. More to come of that in the near future but here’s a sneak peak at what the new optimizer will look like -

Coming Soon!

A release date is to be confirmed but it will definitely be in the month of May 2009.

Custom Profile in Action on GlobalSurfari.com

Why would I want to customize my profile?

You can correctly show the technologies your site is using. A lot of builtwith.com feedback starts “BuiltWith.com says my site is using PHP when its written in Ruby on Rails”. This is because BuiltWith finds these technologies on a site and cannot tell if they are actually in use or not. With custom profiles these redundant technologies can be hidden to give a clearer indication of what technologies are actually being used.

You can also provide contact information for the people behind the site which may attract new business and give you more exposure.

How do I customize my site?

If you own a site and can modify the homepage / upload files to the root folder then you can easily customize your BuiltWith profile. If you cannot modify the homepage or upload files but own the site you can get your administrator to upload the files for you.

Visit the domain profile (builltwith/?yoursite.com) and click the “Customize this Profile” link in the right hand column. Follow the instructions to verify your site and once complete you will be able to provide custom information.

How do I show my picture in contact details?

You need to create an account at Gravatar with the same email address you used to register. We don’t show email addresses on profile so there’s no worry about getting spammed. If you want contacts to have avatars, get them to create accounts as well.

Can I add technologies?

Not yet. We are still thinking of the best way to do this, any ideas or feedback is welcome.

Does my Optimizer login work for BuiltWith.com?

No they are currently separate, you will need to create a new login for BuiltWith.com if you have not created one before.

Where can I see it in action?

globalsurfari.com, gennit.com, garybrewer.com, twitlinks.com, builtwith.com to name a few!

We hope you enjoy the customization ability! Any feedback please place them in the comments.

The technology trends is a natural progression for BuiltWith, having looked up millions of domains (3 million and counting) and gathering a huge list of web technologies, the trends app provides a unique insight into the most popular technologies in use on the web.

The “what’s hot” page provides insight into some of the most popular technologies from recent crawls and since crawls began last December. The crawl updates every 10 days or so. The insight that the web app provides helps to show where the trends for certain technologies are going as well as allowing people to discover new up coming technologies which they could consider using themselves.

Here’s a few good landing pages -

• Top Widget Distribution
• Microsoft IIS 7 Uptake
• Google Analytics Usage

As trends in technology develop expect to see commentary right here on the blog. ]]> http://blog.builtwith.com/index.php/2009/02/23/web-technology-trends/feed/ 0 http://blog.builtwith.com/index.php/2009/02/13/builtwith-internationalization/ http://blog.builtwith.com/index.php/2009/02/13/builtwith-internationalization/#comments Fri, 13 Feb 2009 19:54:51 +0000 gary http://blog.builtwith.com/?p=98 こんにちは! BuiltWith’s homepage now caters for a variety of the most popular languages used according to Google Analytics, this includes, German, French, Spanish, Chinese, Japanese, Russian and Turkish!

We hope it makes BuiltWith users feel at ease on the site in their native tongue!

http://builwith.com

So, here’s the full rundown on technology changes between in the Bush era and the Obama era -

Apache Web Server Apache has been the most popular web server on the Internet since April 1996. P3P Policy The Platform for Privacy Preferences Project (P3P) enables Websites to express their privacy practices in a standard format that can be retrieved automatically and interpreted easily by user agents. Web Trends WebTrends is the leader in enterprise-class web analytics and marketing performance management solutions for marketing professionals worldwide. XHTML Transitional XHTML 1.0 Transitional is the same as HTML 4.01 Transitional, but follows XML syntax rules. Adobe Active Content Changes effected Flash content in Internet Explorer – this library fixes them. Cascading Style Sheets Cascading Style Sheets (CSS) is a stylesheet language used to describe the presentation of a document written in a markup language. JavaScript JavaScript is a scripting language most often used for client-side web development. Its proper name is ECMAScript, though “JavaScript” is much more commonly used.

and in the Obama era -

Attr: change.gov

IIS 6 It is the world’s second most popular web server in terms of overall websites. As of July 2007 it served 32.8% of all websites and 35.5% of all active websites according to Netcraft. P3P Policy – No Change Web Trends – No Change SWFObject SWFObject is a small Javascript file used for embedding Adobe Flash content. The script can detect the Flash plug-in in all major web browsers (on Mac and PC) and is designed to make embedding Flash movies as easy as possible. JQuery Query is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript. JCarousel jCarousel is a jQuery plugin for controlling a list of items in horizontal or vertical order. Thickbox ThickBox is a webpage UI dialog widget written in JavaScript on top of the jQuery library. Its function is to show a single image, multiple images, inline content, iframed content, or content served through AJAX in a hybrid modal. ASP.NET Ajax ASP.NET AJAX is a free framework for quickly creating a new generation of more efficient, more interactive and highly-personalized Web experiences that work across all the most popular browsers. Atom Atom Syndication Format is an XML language used for web feeds very similar to RSS. XHTML Conditional – No Change Conditional Comments whitehouse.gov uses conditional comments that are supported by Microsoft Internet Explorer. They allow web developers to show or hide HTML code based on the version of the viewer’s browser. Cascading Style Sheets – No Change JavaScript – No Change

Plenty of changes in technologies just on the whitehouse.gov homepage, not to mention the additional YouTube videos and Twitter account. Truely a change in American politics forever.

Browser Shots

The website allows you to select a matrix of different operating systems and browsers just by typing in the URL of the site you want the screenshots for, after a short to medium period of time (30 mins to 3 hours) the page will be populated with all the screenshots from the browsers. Not only that but you can also download a zip containing large sized images! All of this for free!

This allows users of BuiltWith to join the site and add discussion information to a domain. Each conversation is separated by domain, so get chatting!

You can join BuiltWith via Google Friend Connect by clicking on the ‘Sign In’ in the top right hand side of a profile page like on the Global Surfari profile page.

To add it to your blog or website is very simple, simply search at builtwith.com for the site you want to create the widget for and click on the “Add this profile to your blog or website” on the right hand “Profile Details” panel -

Below is an example of techcrunch profile widget -

7z – 7-Zip Archiving
All your file zipping and unzipping needs. Supports loads of formats including 7z, ZIP, GZIP, BZIP2, TAR, RAR, CAB, ISO, ARJ, LZH, CHM, MSI, WIM, Z, CPIO, RPM, DEB

(Yet) Another Bittorrent Client – BitTorrent Client
A simple to use bit torrent client for all of your ISO downloading needs. Keep it legal kids!

Google Chrome – Web Browser
Googles browser is a fantastic browser to use if you just want to access the web efficently and quickly.

FileZilla – FTP Client
FileZilla is a great opensource FTP program that also also supports ssh connections, there’s even a server if you need one!

Running them all at once is not a requirement

Firefox – Web Browser
Must have browser for development purposes. Firebug is a must have extension and so is the BuiltWith Firefox Extension.

Launchy – Quick Application Access
If you want to remain productive, don’t install Vista, install Launchy – A quick access bar for all your applications.

Real Alternative – Real Player Alternative
Very handy for listening to the BBC iPlayer. Real’s version of the software was labelled as BadWare by StopBadware.org.

Safari + Quicktime – Browser and Quicktime
Safari for testing purposes and quicktime for videos!

MagicDisc – ISO Mounting
Mount ISO files as if they were DVD drives. Very handy for installing software.

Unlocker – File Unlocking
Ever get the message – “Cannot delete file it is being used by another person or program”. This program ends those days.

VLC – Multi Purpose Media Player
Play pretty much any media file without any issues in VLC.

Zune – Windows Desktop Theme
Make Windows XP look a bit more like Vista and pretend its not still 2001.