BuiltWith HubSpot Integration
Updated for 2025 and beyond!
HubSpot Sync has been revamped to make it much easier to work with.
Introduction
Sync BuiltWith Technology and Meta Data content to Contacts and Companies in HubSpot.
Follow the 2 Step Procedure to get this integration going. HubSpot sync. is available on Basic, Pro and Team plans.
With this feature you can add a myriad of data points of your choosing to your HubSpot system -add just the things that matter to you -
In the example above "Premium Technologies" only have been added to contacts to show what premium technology a contact website or email domain are using. You can even select individual fields.
Properties you can Sync
The properties you can add are listed below - note an exhaustive list will be updated on your HubSpot management page on BuiltWith once integrated. Get Started.
Meta Properties
| Internal Name | Property Type | Comments |
|---|---|---|
| bw_alexa | number | Current Alexa Rank from Global 1m |
| bw_quantcast | number | Current Quantcast Rank from Global 1m |
| bw_address | Multi-line text | The address of the website |
| bw_company | Single-line text | Company name of the website |
| bw_vertical | Single-line text | Top level IAB vertical for the website |
Technology Group Properties
| Internal Name | Property Type | Comments |
|---|---|---|
| premium_techs | Multi-line text | A line separated list of all of the premium technologies that are currently being used on the domain. |
| ads_techs | Multi-line text | Advertising based live technologies on the domain. |
| ads_premium_techs | Multi-line text | Advertising based live technologies on the domain that we consider to be not free to use (paid for). |
| analytics_techs | Multi-line text | Analytics and Tracking based live technologies on the domain. |
| analytics_premium_techs | Multi-line text | Analytics and Tracking based live technologies on the domain that we consider to be not free to use (paid for). |
| cdn_techs | Multi-line text | Content Delivery Network based live technologies on the domain. |
| cdn_premium_techs | Multi-line text | Content Delivery Network based live technologies on the domain that we consider to be not free to use (paid for). |
| cdn_techs | Multi-line text | Content Delivery Network based live technologies on the domain. |
| cdn_premium_techs | Multi-line text | Content Delivery Network based live technologies on the domain that we consider to be not free to use (paid for). |
| cdns_techs | Multi-line text | Verified CDN based live technologies on the domain. |
| cdns_premium_techs | Multi-line text | Verified CDN based live technologies on the domain that we consider to be not free to use (paid for). |
| cms_techs | Multi-line text | Content Management System based live technologies on the domain. |
| cms_premium_techs | Multi-line text | Content Management System based live technologies on the domain that we consider to be not free to use (paid for). |
| css_techs | Multi-line text | CSS Media Queries based live technologies on the domain. |
| css_premium_techs | Multi-line text | CSS Media Queries based live technologies on the domain that we consider to be not free to use (paid for). |
| encoding_techs | Multi-line text | Document Encoding based live technologies on the domain. |
| encoding_premium_techs | Multi-line text | Document Encoding based live technologies on the domain that we consider to be not free to use (paid for). |
| feeds_techs | Multi-line text | Syndication Techniques based live technologies on the domain. |
| feeds_premium_techs | Multi-line text | Syndication Techniques based live technologies on the domain that we consider to be not free to use (paid for). |
| framework_techs | Multi-line text | Frameworks based live technologies on the domain. |
| framework_premium_techs | Multi-line text | Frameworks based live technologies on the domain that we consider to be not free to use (paid for). |
| hosting_techs | Multi-line text | Web Hosting Providers based live technologies on the domain. |
| javascript_techs | Multi-line text | JavaScript Libraries and Functions based live technologies on the domain. |
| javascript_premium_techs | Multi-line text | JavaScript Libraries and Functions based live technologies on the domain that we consider to be not free to use (paid for). |
| language_techs | Multi-line text | Language based live technologies on the domain. |
| language_premium_techs | Multi-line text | Language based live technologies on the domain that we consider to be not free to use (paid for). |
| link_techs | Multi-line text | Verified Link based live technologies on the domain. |
| link_premium_techs | Multi-line text | Verified Link based live technologies on the domain that we consider to be not free to use (paid for). |
| mapping_techs | Multi-line text | Mapping based live technologies on the domain. |
| mapping_premium_techs | Multi-line text | Mapping based live technologies on the domain that we consider to be not free to use (paid for). |
| media_techs | Multi-line text | Audio / Video Media based live technologies on the domain. |
| media_premium_techs | Multi-line text | Audio / Video Media based live technologies on the domain that we consider to be not free to use (paid for). |
| mobile_techs | Multi-line text | Mobile based live technologies on the domain. |
| mobile_premium_techs | Multi-line text | Mobile based live technologies on the domain that we consider to be not free to use (paid for). |
| mx_techs | Multi-line text | Email Hosting Providers based live technologies on the domain. |
| mx_premium_techs | Multi-line text | Email Hosting Providers based live technologies on the domain that we consider to be not free to use (paid for). |
| ns_techs | Multi-line text | Name Server based live technologies on the domain. |
| ns_premium_techs | Multi-line text | Name Server based live technologies on the domain that we consider to be not free to use (paid for). |
| parked_techs | Multi-line text | Domain Parking based live technologies on the domain. |
| parked_premium_techs | Multi-line text | Domain Parking based live technologies on the domain that we consider to be not free to use (paid for). |
| payment_techs | Multi-line text | Payment based live technologies on the domain. |
| payment_premium_techs | Multi-line text | Payment based live technologies on the domain that we consider to be not free to use (paid for). |
| server_techs | Multi-line text | Operating Systems and Servers based live technologies on the domain. |
| server_premium_techs | Multi-line text | Operating Systems and Servers based live technologies on the domain that we consider to be not free to use (paid for). |
| shipping_techs | Multi-line text | Shipping Providers based live technologies on the domain. |
| shipping_premium_techs | Multi-line text | Shipping Providers based live technologies on the domain that we consider to be not free to use (paid for). |
| shop_techs | Multi-line text | Ecommerce based live technologies on the domain. |
| shop_premium_techs | Multi-line text | Ecommerce based live technologies on the domain that we consider to be not free to use (paid for). |
| ssl_techs | Multi-line text | SSL Certificates based live technologies on the domain. |
| ssl_premium_techs | Multi-line text | SSL Certificates based live technologies on the domain that we consider to be not free to use (paid for). |
| web_master_techs | Multi-line text | Web Master Registration based live technologies on the domain. |
| web_master_premium_techs | Multi-line text | Web Master Registration based live technologies on the domain that we consider to be not free to use (paid for). |
| web_server_techs | Multi-line text | Web Servers based live technologies on the domain. |
| web_server_premium_techs | Multi-line text | Web Servers based live technologies on the domain that we consider to be not free to use (paid for). |
| widgets_techs | Multi-line text | Widgets based live technologies on the domain. |
| widgets_premium_techs | Multi-line text | Widgets based live technologies on the domain that we consider to be not free to use (paid for). |
Individual Technology Properties
You can add individual technologies by specifying the name of the technology in lower case and replacing spaces with underscores (_) and appending _tech to the property name. You don't have to add all properties.Google Analytics Example -| Internal Name | Property Type | Comments |
|---|---|---|
| google_analytics_tech | Single checkbox | This will be checked if the technology is live |
| google_analytics_start | Date Picker | The date we first detected Google Analytics |
| google_analytics_end | Date Picker | The date we last detected Google Analytics |
