BuiltWith HubSpot Integration

Updated for 2025 and beyond!
HubSpot Sync has been revamped to make it much easier to work with.

Introduction

Sync BuiltWith Technology and Meta Data content to Contacts and Companies in HubSpot.

Follow the 2 Step Procedure to get this integration going. HubSpot sync. is available on Basic, Pro and Team plans.

With this feature you can add a myriad of data points of your choosing to your HubSpot system -add just the things that matter to you -

In the example above "Premium Technologies" only have been added to contacts to show what premium technology a contact website or email domain are using. You can even select individual fields.

Properties you can Sync

The properties you can add are listed below - note an exhaustive list will be updated on your HubSpot management page on BuiltWith once integrated. Get Started.

Meta Properties

Internal Name	Property Type	Comments
bw_alexa	number	Current Alexa Rank from Global 1m
bw_quantcast	number	Current Quantcast Rank from Global 1m
bw_address	Multi-line text	The address of the website
bw_company	Single-line text	Company name of the website
bw_vertical	Single-line text	Top level IAB vertical for the website

Technology Group Properties

Internal Name	Property Type	Comments

premium_techs	Multi-line text	A line separated list of all of the premium technologies that are currently being used on the domain.
ads_techs	Multi-line text	Advertising based live technologies on the domain.
ads_premium_techs	Multi-line text	Advertising based live technologies on the domain that we consider to be not free to use (paid for).
analytics_techs	Multi-line text	Analytics and Tracking based live technologies on the domain.
analytics_premium_techs	Multi-line text	Analytics and Tracking based live technologies on the domain that we consider to be not free to use (paid for).
cdn_techs	Multi-line text	Content Delivery Network based live technologies on the domain.
cdn_premium_techs	Multi-line text	Content Delivery Network based live technologies on the domain that we consider to be not free to use (paid for).
cdn_techs	Multi-line text	Content Delivery Network based live technologies on the domain.
cdn_premium_techs	Multi-line text	Content Delivery Network based live technologies on the domain that we consider to be not free to use (paid for).
cdns_techs	Multi-line text	Verified CDN based live technologies on the domain.
cdns_premium_techs	Multi-line text	Verified CDN based live technologies on the domain that we consider to be not free to use (paid for).
cms_techs	Multi-line text	Content Management System based live technologies on the domain.
cms_premium_techs	Multi-line text	Content Management System based live technologies on the domain that we consider to be not free to use (paid for).
css_techs	Multi-line text	CSS Media Queries based live technologies on the domain.
css_premium_techs	Multi-line text	CSS Media Queries based live technologies on the domain that we consider to be not free to use (paid for).
encoding_techs	Multi-line text	Document Encoding based live technologies on the domain.
encoding_premium_techs	Multi-line text	Document Encoding based live technologies on the domain that we consider to be not free to use (paid for).
feeds_techs	Multi-line text	Syndication Techniques based live technologies on the domain.
feeds_premium_techs	Multi-line text	Syndication Techniques based live technologies on the domain that we consider to be not free to use (paid for).
framework_techs	Multi-line text	Frameworks based live technologies on the domain.
framework_premium_techs	Multi-line text	Frameworks based live technologies on the domain that we consider to be not free to use (paid for).
hosting_techs	Multi-line text	Web Hosting Providers based live technologies on the domain.
javascript_techs	Multi-line text	JavaScript Libraries and Functions based live technologies on the domain.
javascript_premium_techs	Multi-line text	JavaScript Libraries and Functions based live technologies on the domain that we consider to be not free to use (paid for).
language_techs	Multi-line text	Language based live technologies on the domain.
language_premium_techs	Multi-line text	Language based live technologies on the domain that we consider to be not free to use (paid for).
link_techs	Multi-line text	Verified Link based live technologies on the domain.
link_premium_techs	Multi-line text	Verified Link based live technologies on the domain that we consider to be not free to use (paid for).
mapping_techs	Multi-line text	Mapping based live technologies on the domain.
mapping_premium_techs	Multi-line text	Mapping based live technologies on the domain that we consider to be not free to use (paid for).
media_techs	Multi-line text	Audio / Video Media based live technologies on the domain.
media_premium_techs	Multi-line text	Audio / Video Media based live technologies on the domain that we consider to be not free to use (paid for).
mobile_techs	Multi-line text	Mobile based live technologies on the domain.
mobile_premium_techs	Multi-line text	Mobile based live technologies on the domain that we consider to be not free to use (paid for).
mx_techs	Multi-line text	Email Hosting Providers based live technologies on the domain.
mx_premium_techs	Multi-line text	Email Hosting Providers based live technologies on the domain that we consider to be not free to use (paid for).
ns_techs	Multi-line text	Name Server based live technologies on the domain.
ns_premium_techs	Multi-line text	Name Server based live technologies on the domain that we consider to be not free to use (paid for).
parked_techs	Multi-line text	Domain Parking based live technologies on the domain.
parked_premium_techs	Multi-line text	Domain Parking based live technologies on the domain that we consider to be not free to use (paid for).
payment_techs	Multi-line text	Payment based live technologies on the domain.
payment_premium_techs	Multi-line text	Payment based live technologies on the domain that we consider to be not free to use (paid for).
server_techs	Multi-line text	Operating Systems and Servers based live technologies on the domain.
server_premium_techs	Multi-line text	Operating Systems and Servers based live technologies on the domain that we consider to be not free to use (paid for).
shipping_techs	Multi-line text	Shipping Providers based live technologies on the domain.
shipping_premium_techs	Multi-line text	Shipping Providers based live technologies on the domain that we consider to be not free to use (paid for).
shop_techs	Multi-line text	Ecommerce based live technologies on the domain.
shop_premium_techs	Multi-line text	Ecommerce based live technologies on the domain that we consider to be not free to use (paid for).
ssl_techs	Multi-line text	SSL Certificates based live technologies on the domain.
ssl_premium_techs	Multi-line text	SSL Certificates based live technologies on the domain that we consider to be not free to use (paid for).
web_master_techs	Multi-line text	Web Master Registration based live technologies on the domain.
web_master_premium_techs	Multi-line text	Web Master Registration based live technologies on the domain that we consider to be not free to use (paid for).
web_server_techs	Multi-line text	Web Servers based live technologies on the domain.
web_server_premium_techs	Multi-line text	Web Servers based live technologies on the domain that we consider to be not free to use (paid for).
widgets_techs	Multi-line text	Widgets based live technologies on the domain.
widgets_premium_techs	Multi-line text	Widgets based live technologies on the domain that we consider to be not free to use (paid for).

Individual Technology Properties

You can add individual technologies by specifying the name of the technology in lower case and replacing spaces with underscores (_) and appending _tech to the property name. You don't have to add all properties. Google Analytics Example -

Internal Name	Property Type	Comments
google_analytics_tech	Single checkbox	This will be checked if the technology is live
google_analytics_start	Date Picker	The date we first detected Google Analytics
google_analytics_end	Date Picker	The date we last detected Google Analytics

Get Started with HubSpot Integration